PMI Thailand Chapter logo
PMI Thailand Chapter Community,
Learning, and
Professional Growth
Lecture

MarTech Management and Trends for Project Managers

23/03/2025 07:57:00

hybrid
Post-event materials Back to event calendar

Event Information

Everything you need at a glance: schedule, attendance details, fees, and professional development credit.

Schedule

Start: 23/03/2025 07:57:00

Fees and access

Attendance mode: hybrid

Event logistics

Starts: 23/03/2025 07:57:00

Attendance mode: hybrid

Event Details

In today’s dynamic marketing landscape,Mar Tech (Marketing Technology) is pivotal to success. This sophisticated ecosystem enables businesses to engage with their audiences in innovative and meaningful ways.

For project managers, understanding and leveraging Mar Tech trends is no longer optional—it is essential. By adopting these transformative tools, project managers can enhance their skills and empower their teams to deliver impactful marketing campaigns that drive business growth and success.

Workshop Agenda

Time Session 09:00 - 09:20 Introduction to Mar Tech Management 09:20 - 09:50 Mar Tech Applications: Advertising, Social Media, and Customer Relationships 09:50 - 10:00 Morning Break 10:00 - 10:30 Mar Tech Applications: Commerce, Content, and Customer Experience 10:30 - 11:00 Leveraging Mar Tech with Data: Insights and Applications 11:00 - 11:30 Workshop: Designing a Mar Tech Strategy for Branding 11:30 - 12:00 Group Presentations 12:00 - 13:30 Lunch Break 13:30 - 14:30 Mar Tech for Collaboration and Project Management 14:30 - 15:00 Mar Tech in Action: Real-World Case Studies 15:00 - 15:10 Afternoon Break 15:10 - 15:30 Building a Mar Tech Stack for Your Organization 15:30 - 16:00 Workshop: Planning an Organizational Mar Tech Strategy 16:00 - 16:30 Group Presentations 16:30 - 17:00 Closing Remarks and Summary

What You’ll Gain

  • A comprehensive understanding of the Mar Tech ecosystem.
  • Practical applications of Mar Tech across advertising, commerce, content, and data management.
  • Insights into leveraging Mar Tech for collaboration and project management.
  • Hands-on experience designing and implementing Mar Tech strategies for branding and organizational success.

Who Should Attend?

This workshop is ideal for:

  • Project Managers looking to integrate Mar Tech into their workflow.
  • Marketing professionals seeking to collaborate effectively with project teams.
  • Anyone interested in leveraging Mar Tech to enhance marketing campaigns and organizational growth.

Join Us!

Empower yourself and your team with the tools and insights needed to navigate the evolving world of Mar Tech. This workshop will help you stay ahead of the curve and achieve outstanding results in your projects and marketing initiatives.

Speaker Profile

Teeraphol Ambhai is an exceptional digital talent known for his consistently constructive and collaborative approach to working with his team and cross-functional teams. He demonstrates a high-level understanding of project management and a strong growth mindset.

Teeraphol has been recognized for his outstanding achievements, winning the Healthcare Marketing Specialist of the Year 2024 (South East Asia) award from Mar Tech Awards and being named one of the 10 Top Outstanding Young Persons (TOYP) 2024 by JCI Thailand.

Currently pursuing a Doctorate in Communication Arts (D.Com.Arts), Teeraphol also serves as an adjunct lecturer at UTCC. Over the past two years, he has volunteered as a speaker for the PMI Thailand Chapter, sharing his expertise in project management and technology.

Registration Closed

This event has already taken place, so registration is no longer available. The event details, speaker information, post-event materials, and any available recordings remain visible on this page.